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How To Add A Facebook Group (Or A Social Network) To Hootsuite
A question I’m often asked by members of groups who run special events at specific times, is how can they connect the Facebook group to Hootsuite so they can schedule posts to appear in the future. For...
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9 Steps To Getting More Reach On Facebook | Part 2
So in the 1st part of the series (which you can read here), I explained how you can achieve a greater reach for your Facebook page posts by posting live updates. In this 2nd part, I reveal how Facebook...
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The Bucket Theory for Effective Online Group Relationships
Recently I saw a post in a Facebook group I’m a member of, recommending another Facebook group that the poster felt would be of enormous value to the members. In response, somebody replied “make sure...
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Are Your Products & Services Tuned Into Your Customers Emotional Connection...
On the ship last week there was a resident photographer. She clearly took her job seriously because it felt like every time you turned around, she was there wanting to point her camera at you To buy...
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Introduce A Passive Income Stream To Your Business With A Trip Wire!
If you’ve been following me for any amount of time you’ll know that I highly recommend that you actively incentivise, and regularly encourage your social media followers to opt into your database....
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The Top 3 Reasons Why Most People Fail To Build A 6-Figure Online Expert...
Last week I surveyed a bunch of coaches, trainers, consultants and business experts to find the top 3 reasons why they feel they aren’t achieving the success they desire. So, firstly, if you responded...
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7 Profitable Exhibiting Lessons I Learned Last Week
Last weekend we exhibited at the Entrepreneurs Convention in Birmingham. It’s the first time I’ve exhibited at such a large event (1,400 registered attendees), and so a lot of the planning was guess...
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Why The Rise of Ello Should Be A Wake Up Call For Your Marketing Strategy
The new social networking site Ello is certainly causing a stir online right now. It seems that many are jumping onto the site’s manifesto, which states that the platform will be advert free. So...
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Think Twice Before Posting Throwaway Comments Online!
As I write this, across the UK, people are debating the rights and wrongs of Charlotte Proudman, the City Lawyer who called out Alexander Carter-Silk, a Senior Partner from another firm, for sending...
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Copywriting Tips: Features and Benefits
How are you with knowing the difference between the features and benefits of your products or services? In simple terms… Features are ‘nuts and bolts’ of your product or service – or the ‘how’ if you...
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